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Strategies For Developing International Fashion Brand Exposure

April 5, 2024 Design Collective NY, Inc.

Accessing new international markets to promote your fashion brand or collection is now more important than ever. The internet enables…

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Posted in: Business, Events, Fashion, Promotion Filed under: Design Collective NY, fashion, Tradeshows

Promoting Your Fashion Brand with Email Marketing

February 27, 2024 Design Collective NY, Inc.

Although there are many traditional and non-traditional ways to promote your fashion brand, email marketing is a powerful and beneficial…

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Posted in: Business, Communications, Marketing, Publicity, Sales Filed under: Design Collective NY, Email Marketing, fashion, Public Relations

Why Fashion Trade Shows Are Important for Promoting Your Brand

September 28, 2023 Design Collective NY, Inc.

Many emerging and established fashion labels want to expand their reach and sales to grow their brand. Trade shows are…

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Posted in: Business, Designers, Trade Shows Filed under: Design Collective NY, fashion, Marketing

Fashion Brand Protection: Prevent IP Theft

September 1, 2023 Design Collective NY, Inc.

Why Fashion Brand Protection Matters In today’s competitive marketplace, people will always try to duplicate your successes and sell your…

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Posted in: Business, Fashion Law Filed under: Design Collective NY, Fashion Design, Fashion Law

How Independent Fashion Brands Gain Visibility Through PR vs. Advertising

July 17, 2023 Design Collective NY, Inc.

Why Independent Fashion PR Matters With Fashion Week approaching, independent fashion brands need new and innovative strategies to stand out…

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Posted in: Communications, Events, Fashion, Media, Publicity

How Independent Fashion Brands Can Promote Themselves Effectively

April 15, 2023 Design Collective NY, Inc.

Independent fashion brand promotion is essential for small labels looking to stand out in today’s competitive marketplace. Traditional advertising may…

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Posted in: Designers, Fashion, Promotion Filed under: Design Collective NY, fashion, fashion designers

Fashion Marketing Basics: The Five Ws

November 29, 2022 Design Collective NY, Inc.

Fashion marketing basics are essential for every brand that wants to grow. Understanding the five Ws—who, what, when, where, and…

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Posted in: Business, Communications, Fashion, Marketing, New Brands Filed under: Design Collective NY, fashion, Marketing

Why Contemporary Fashion Brands Must Compete Globally to Survive

August 26, 2022 Design Collective NY, Inc.

What Is Contemporary Fashion? The contemporary fashion category falls somewhere between mainstream and luxury fashion. It represents high-quality, finely crafted…

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Posted in: Business, Communications, Fashion Showroom, Marketing, Publicity Filed under: Design Collective NY, fashion, Public Relations

What is Fashion Public Relations?

May 13, 2022 Design Collective NY, Inc.

Getting the word out about your company or product can be challenging in today’s highly competitive marketplace. Finding creative, non-traditional…

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Posted in: Communications, Fashion, Publicity Filed under: Design Collective NY, fashion, Public Relations

Fashion PR and Events for Independent and Emerging Brands

March 31, 2022 Design Collective NY, Inc.

Who We Are At Design Collective NY, Inc., we utilize creative and innovative approaches to promote fashion brands to buyers,…

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Posted in: Business, Events, Marketing, Publicity Filed under: Design Collective NY, Events, fashion, Marketing, Public Relations

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